Selling Tips

Helping find a buyer for your home is only one facet of a real estate professional’s job. There are many more aspects including explaining the basic real estate practices and principles and all the related paperwork, Performing a Comparative Market Analysis (CMA) to help determine your home’s value, helping to prepare your home for sale, listing your home, marketing your home, keeping you informed throughout the process. When the sale begins, it’s important to work with someone who will assist you with the paperwork, negotiate on your behalf, make sure deadlines are met, and work with the escrow company.

By working with me, you will --

Be more likely to realize the highest return on the sale of your home

Reduce the number of days your home is on the market

Become familiar with all the terms, processes and paperwork involved in selling your home

Receive regularly updated market information that will enable you to make informed decisions

Have confidence that your home will enjoy exposure to more buyers and agents with qualified buyers

Have a skilled negotiator working on your behalf

Have peace of mind knowing that all the details of your sale are being handled properly by a licensed and trained professional

Online Showing Report

I am here to guide you every step of the way in the selling process – making sure you know what to expect and answering any questions you may have.

You’ll know my comprehensive internet marketing strategy is working when you see the Insight online showing report. It shows you how many views or click-throughs your property received on major real estate websites like coldwellbanker.com, ColdwellBankerHomes.com, realtor.com^®, Trulia and more. This tells you that your home is presented and priced to grab buyers’ attention.

RealVitalize^®

We’ll cover the upfront costs of renovating, refreshing and staging your home, which can make a huge difference in getting a great sales price. You won’t owe us a penny until your home is sold*.

*Seller must pay for work upon earliest of closing, listing no longer being in effect or 12 months after completion.

AARP^® Real Estate Benefits By Anywhere

Did you know? AARP members can earn $300-$7,200 in benefits when selling a home with a participating Coldwell Banker affiliated agent.

Buyer Connections

Exclusive Look from Coldwell Banker^® uses our powerful network to connect you with motivated buyers, even before your home hits the market.

Discover a powerful suite of benefits designed to make your home sale simple and rewarding.

Learn More

RealSure^® Program

The RealSure program empowers you to make confident choices when selling your home and provides flexibility for when you buy a new one. It is designed to give you greater assurance and control.

In collaboration with Home Partners of America, the program includes RealSure Sell*, which gives you a guaranteed cash offer for your home while I continue to market it for a higher price. And RealSure Buy*, which lets you place a bid on a new home, even if your current home hasn’t sold yet.

RealSure Sell provides:

Flexibility to get the best price
Ability to receive an even higher offer

RealSure Buy provides:

Home Value Statement allows you to make an offer on your next home as if your current home is already sold by removing any sales contingency
Take comfort in knowing your home will sell even if a third-party buyer drops out
Flex Stay offers you up to four weeks to remain in your home after selling to RealSure while preparing to move to your next home

In collaboration with Home Partners of America, the RealSure program from the Coldwell Banker^® brand gives you a guaranteed Cash Offer on your for-sale home*, so you can move forward with confidence.

Get a Cash Offer now from RealSure – good for 45 days.
I’ll continue to market your home for an even higher offer.
You can accept or decline the RealSure Cash Offer within 45 days. If you decide to decline it, there are no fees or obligations.

Ask me how the RealSure program can help you move on to your dream home.

Exclusive Look

This exclusive network marketing platform allows me to view AND share listings within the Coldwell Banker^® network in three ways: Brokerage Exclusives, Sneak Peeks and Wants & Needs.

Brokerage Exclusives

Enables me to exclusively explore and share listings within my brokerage for a specific period of time with your consent. With Brokerage Exclusives you can receive pre-market exposure for your listing with an extended network of in-house Coldwell Banker agents prior to the MLS or public marketing.

Sneak Peeks

Allows me to view and share Sneak Peek listings with participating Coldwell Banker agents across the country for one business day before the listing is submitted to the MLS and publicly marketed, allowing advanced marketing to a powerful network of agents that are actively waiting for new listings.

Wants & Needs

Allows me to promote buyers’ wants and needs within our national network to participating agents across the country, bringing more potential buyers to your home. As well as promote your wants and needs via a daily or weekly digest within our national network of participating agents across the country, bringing more potential matches to your attention quickly.

Spotlight Marketing Program

Marketing Your Home
In today’s competitive real estate market, the key to success is differentiation – doing common things in an uncommon way. In fact, differentiation from the competition has become the cornerstone of outstanding real estate service.

I am proud to deliver exceptional property marketing that is designed to attract attention, showcase your property’s distinctive qualities and help your home sell quickly and for the best price.

Print Marketing

Our comprehensive plan includes professionally printed mailers, full-color property brochures and so much more. From concept to completion, your property will be uniquely cared for and expertly marketed.

Digital Marketing

Virtual marketing, the most strategic means of targeting buyers in this environment, gets results quickly and broadens our reach.

Unique Strategy

Our exclusive property spotlight marketing plan offers results that other brokerages simply can’t match – helping you net more on the sale of your house*.

*Based on Coldwell Banker property spotlight marketing plan usage data reported through May 31, 2020: On average, sellers whose agents use the plan benefit with a 1% higher sales price.

Selling Tips

By working with me, you will --